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Car Giveaway Goes Facebook Live to Announce Winner



VICTORVILLE, CA:(– So how do you accommodate 101 people who are finalists to win a car in a car dealership? Easy. You host it online.

“We jumped on Facebook Live when it first became open to fan pages and haven’t looked back since,” says Brian Ortega, Social Media Marketing Manager at Valley Hi Toyota in Victorville. “A lot of our fans just found it more convenient than Periscope or tuning into our website so it was a no-brainer to host Used Car Giveaway 13 online.”

Valley Hi Toyota will be going live on Facebook Wednesday, September 28th at 5:30pm. “To house 101 finalists and their families in our current dealership would not be safe!,” laughs General Manager Todd Stokes, who will host the announcement, along with Ortega. “We’ve set out to make this a truly digital event, with a community feel to it. Our additional prizes leading up to the car giveaway are all local businesses, and most of them are within the area.”

“I truly believe this is like no other giveaway throughout the US, and it’s happening in the High Desert!” continues Ortega. Everyone is encouraged to tune in. “That’s what’s awesome about doing a Live broadcast. It’s not just a few people enjoying the experience but everyone is welcome to watch and cheer. We’ve encouraged all 101 finalists to have someone prepared to record their reaction when the name is announced like award shows- when they show all the nominees reactions,” says Ortega. “To have that footage would be great material to share with family and friends.”

Valley Hi Toyota is using social media and technology to build its brand and its community. In October, the dealership will host an online Halloween Photo Contest for students in the High Desert.

“We’re making our showroom virtual. We may be tight at our temporary location, but the internet is limitless. We’re looking forward to huge participation during our photo contest,” states Stokes. “Especially with the amazing prizes we’re going to give away.”

The dealership is currently in a building adjacent to the construction of their new state-of-the-art facility, scheduled to be completed Spring of 2017. Valley Hi Toyota is having great deals on all remaining 2016 models during their “Fall Into Savings Sales Event” going on now. You can check out the 2017 Tacomas now in stock or their awesome pre-owned vehicles.

Please like and follow the local businesses contributing to the Facebook Live event. Bella Mia, Juice It Up, Clever Boy Character Party, 33° Frozen Yogurt, The Corner Cafe, Gridiron Pizza, Just Grill It, Starbucks (Valley Center Dr.), Desert Sky Studio, Wood Grill Buffet, Dickey’s BBQ, another prize will be lunch with Brian and Todd.

Just announced: Deluxe Auto Sport in Victorville will provide a gift certificate to tint the rear windows to the winner of the Corolla S! Watch previous winners Here. Though this event will be Live on their Facebook page, the event page has more details, click or tap here.

Brian picking up a gift card from Juice It Up

Brian picking up a gift card from Juice It Up


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